LOCAL MISSION

FROM THE LUBERON

DIGITAL & PRINT COMMUNICATION

LUBERON LOCAL MISSION

Comprehensive management of communications over a 5-month period. Increased visibility on Instagram (+6,400 views) and TikTok (peaking at 2,000 views), while streamlining internal operations (editorial calendar, tracking documents).

Key achievements:

  • Canva designs: Calendars, Pink October, prevention.
  • Social Media: Analytics and audience growth.
  • Organization: Setting up schedules in Google Sheets.
STRATEGY DATA ANALYSIS COMMUNITY
16 500*
Total views

Significant visual impact through the Instagram Reels and posts strategy.

463*
Interactions

Active community engagement (likes, shares, reviews).

52%*
Core target audience

A strategic audience consisting mainly of 18- to 34-year-olds.

*Data from Instagram posts (Sept. 2024 – Jan. 2025).

📸 +380 active followers on Instagram

Instagram Growth Analysis

Correlation Between Visibility and Conversion • Mission Locale

16,500 Total Views
380 Subscribers
September October November December January
View s (Total)
Conversion (Subscriber Growth)
📍 Main audience: Cavaillon, L'Isle-sur-la-Sorgue 👤 Typical profile: Women (60.5%) 🚀 Record: ~560 views/post